Plant With Purpose Phraseology:

Written by Plant With Purpose on June 17, 2014 in Phraseology


One component to Plant With Purpose’s three-part approach to development is environmental restoration. We know that a healthy environment means families living in remote areas will have the resources necessary to survive and even thrive. Deforestation – cutting down trees – encroaches on the health of the environment and therefore the health of families.

Desertification also affects those who are directly dependent on the land for survival. Desert-i-fi-what, you ask? Desertification is the process of healthy land turning into desert wasteland. Driven by changes in climate but sped up by the removal of vegetation, once-fertile soil is left unprotected and susceptible to erosion, wear from the wind, and baking from the sun. These factors stop plant growth and speed up the vicious cycle of environmental degradation.

The UN has declared June 17 the World Day to Combat Desertification and Drought. This year’s tagline is, “Land belongs to the future, let’s climate-proof it.” When speaking about the threat of desertification, UN Secretary-General Ban Ki-moon said:

“Land degradation, caused or exacerbated by climate change, is not only a danger to livelihoods, but also a threat to peace and stability.”

As Plant With Purpose partners with rural communities, we have seen how livelihoods are dependent on the land. Restoring the environment is essential to alleviating poverty and creating opportunity. Planting trees, teaching sustainable farming techniques, and partnering with schools and churches to teach environmental education are a few ways that we’re equipping rural communities to combat desertification and drought.

Plant a tree today to help partnering farmers stop desertification!


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